Creating the Right Conditions for Entrepreneurial Success

I was devouring a recent issue of Discover magazine (yep, I’m a bit of a nerd) when I ran across an article about how the U.S. government is spending $4 billion to launch an expedition to Europa – one of Jupiter’s moons. This is “quest for life” stuff, and NASA seems to think that this icebound moon could be the best place to find life in our solar system. There are two theories: one that makes it highly likely conditions are ripe on Europa for the beginnings of life and one that would make it highly UNLIKELY that we’ll find life there. It’s all about having the right conditions.

In the case of Europa, the “right conditions” hinge on the thickness of the ice that makes up its fractured and frozen surface and the amount of heat generated beneath that ice by its unusual orbit. If the heat is intense enough and the ice thin enough, the ice might be melted almost to the surface – allowing sunlight and organic matter to penetrate to the oceans below and create a very promising biological soup. If the heat is less intense, we might find a thick layer of warm ice that would behave much like glaciers here on Earth and that would provide a much harsher environment for beginnings of life.

Probes will begin launching in 2020, so it’ll be a while before we get our answers.

What’s a Moon Got to Do With My Business?

Ok, you say. What does this have to do with the price of tea in China? Or, better yet, how can this help my business?

It has to do with the ability to influence your environment.

The conditions on Europa are what they are – and will either promote life or not. YOU, on the other hand, have much more control over the conditions impacting your business efforts. But are you exercising that control? Are you treating your business like a business or just an expensive hobby? Are you constantly learning and seeking the advice of more experienced business leaders in your industry? Do you have a business plan or are you just flying by the seat of your pants? Are you enthusiastic about your business – and do you convey that enthusiasm to your customers or clients?

Europa will reveal her secrets in due course. YOU can make changes on a daily basis – and for considerably less than $4 billion – to improve your business prospects. Are you following through on your “quest” for a business life?

Bye for now!

~ Deborah